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Meet Allison Kwasniak

Allison Kwasniak is a state-registered professional makeup artist and founder of Color Her Confident, a brand launched in 2025 to empower women through personalized makeup artistry, color analysis, and styling. With over 14 years of experience in the beauty industry, Allison specializes in HD makeup for photography, using advanced application techniques and high-quality products to create long-lasting, water-resistant, and camera-ready looks that truly make her clients shine.

Driven by her philosophy that “We Build Confidence From The Outside In,” Allison is passionate about helping women feel their best by enhancing their natural beauty. Through services like HD Makeup Application, Color Analysis, and Personal Styling Consultations, she creates a ripple effect of confidence that positively impacts how her clients present themselves and engage with the world.

Allison believes that makeup is more than just a tool—it’s an accessory that highlights individuality. Just as shoes, handbags, and jewelry complete an outfit, makeup complements and enhances natural features. Her approach ensures every client leaves feeling radiant, authentic, and empowered.

Whether working on a high school senior portrait, personal branding photoshoot, or a bride’s special day, Allison’s mission remains the same: to inspire confidence and celebrate each person’s unique beauty. Through Color Her Confident, Allison continues to blend artistry and expertise, making every client feel as extraordinary as they look.